Canvas they think businesses are doing it wrong. And it’s releasing a tool for that.
The company has announced the launch of interactive data visualizations developed in graphic design software. These are data maps, charts, graphs that make things look a little better. Many users will play on news sites like the BBC. Now, they can add them to their photos, PDFs, and presentations.
The move follows the acquisition of UK data-viz platform Flourish, as the Aussie company expands into Europe.
Data ≠ negative
Information is difficult to convey – especially to people who may or may not know about the topic. An Excel-made of a bar graph, faded and static, will struggle in the rich world. The death yawn of thousands of sales is power point pictures. The last breath of a think-piece.
And although the company did not put it this way, it is this idea – that the data should be like anything else: visual – driving the output. So, there is no excuse to make the data boring.
Users have already found standard charts and graphs on the platform – we’ve always found them to be useful and not recommended. But starting today, users can embed Flourish visuals into their designs. Users get custom color maps and flow charts from the app, while Canva promises “graphic charts, viewable maps, visual images, and more.”
That Flourish is expanding integration into Canva is no surprise. It’s not the first by any measure, it’s a solid calculation pages pictures Pexels and Pixabay are among their most recent acquisitions. Currently, it has been quietly building on the platform and a free PDF editor, website builderand AI graphics tools.
Readers can see a common thread between the purchases: they are all European businesses. Then there was the opening of its first European campus in London. It seems the continent is where Canva sees its growth, with the company calling it home to its “fastest growing and most populated markets.” Just don’t say it Adobe Express about the plans of the Canva continent.